Visual Design & Direction

Get in touch
Yvonne Cheng
Creative Direction, Web Design
Noto Botanics
Art Direction, Graphic Design
U3 In Waves
Visual Identity, Album Art Design
PechaKucha Honolulu
Visual Identity, Graphic Design
Hurricane Bianca
Theatrical Key Art
Luna Prosperity
Logo Redesign
YouTube Music
Production Design
A24
In-house Visual Design
Ukulele Days
Visual Identity, Album Art Design

Who I am

I'm a visual designer living in Seoul, South Korea, with over a decade of experience in marketing and branding. I believe impactful design is the result of careful aesthetic consideration, effective storytelling, and clear communication.

I spent the first part of my career in New York City working in film & television production. I moved into film distribution, first as a consumer sales manager at Kino Lorber, next as an in-house designer in creative marketing at A24 from 2014-2017.

In 2018, I returned home to Hawaii to help my parents with their automotive repair business. Running and growing a small, essential business during the pandemic was the toughest experience of my life. I take these lessons in entrepreneurship with me as I return to design full time this year.

What I do

Services

Visual Identity Design
Graphic Design
Web Design
Marketing
Packaging Design

Tools

Photoshop
Illustrator
InDesign
After Effects

Music

I've been DJing for almost a decade, with roots in hip-hop, R&B, soul, funk, and house. I'm versatile in both digital and physical formats (Serato, Rekordbox, vinyl) and consider myself an open format DJ...all genres are fair game. Some of my curations below:

Aloha Got Soul MixVinyl Factory MixMy Spotify Playlists
Ceramics

Another hobby that I love that involves spinning: ceramics. I started learning in 2019 in Honolulu and look forward to continuing my education in South Korea.

Fragments of my Ceramic Exploration

Where I am

Currently in Seoul, South Korea
2018-2023: Honolulu, Hawaii
2007-2018: New York City, NY
Born in Honolulu, Hawaii

Get in touch

I'm available for freelance opportunities.hello@nancyshon.com

Want to get in touch?

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